The dress code was cocktail attire, but Tiger Woods wore a hoodie. "I'm pretty, pretty chill," he told me when I asked where his personal style was weaved throughout the new apparel and accessory line he'd recently been teasing as "the next chapter. Right now, this is what I wear every day," he continued. "I just wanted it to be reflective of who I am. This isn't something that's fake, or not organic by nature. This is just who I am and the team did a great job of detailing all of that." The GOAT and his long-rumored partner, TaylorMade, had the golf world on its toes for about a month since a trademark submission leaked. But this private event in Pacific Palisades was the long-awaited official announcement of Sun Day Red, Woods' next apparel move after an amicably confirmed un-swooshing in January. |
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