How, exactly, do you properly apply and wear cologne? Truly, there are many ways to wear fragrance—nearly as many as there are fragrances available. We've all heard about various "correct" methods: the cloud method, the spray-in-your-hair method, the pulse point method. None of these are wrong, per se, but none of these are be-all-end-all. So we asked a panel of perfumers and fragrance experts for their advice—and what they have to say may surprise you. Consider this the definitive guide to how to wear cologne. |
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